About us
WillCarne is a video specialist production company and creative agency based at London Bridge. We work with leading brands and personalities to produce all types of video content: TV commercials, social media content, podcasts, live events and bespoke series.
Why WillCarne ?
Here are some fun facts:
- At least 1 of the Top 10 Sunday Times Bestsellers each week are books we have worked on.
- Videos we produce are now teaching children in a third of all primary schools in the UK.
- We've been entrusted with producing digital live events with Heads of State, and billion-dollar meetings with executives of some of the world's largest corporations.
We are continuously innovating, care about every second of content we produce, and we try hard to maintain a collaborative atmosphere with everyone we work with.
We know video, you know your product. On that principle we can discuss how to maximise budget to make the most impact for each specific project, and this winning formula is seemingly universal.
Whether we're launching new products for the worlds of J.R.R.Tolkein and Roald Dahl, or working with a startup to market and publicise their brand. We identify the audience, collaborate on the creative, and realise something in video that will turbocharge the campaign. And it works.
Why are there
so many books?
The common question when entering our studio, remarking on our permanent bookshelf set, and the odd unopened crate of proof copies...
With an unrivalled wealth of experience working across the global publishing industry, Will is one of the UK's most prolific book-ish video content creators. Will and the team work on hundreds of campaigns a year, with renowned personalities (from Spice Girls to the Obamas), much loved brands (from the BBC to Peppa Pig) and have helped launch the careers of many debut authors. The team collaborate directly with marketeers and publicists to maximise the use of video in their campaigns.
We've developed workflows to scale our services from indie publishes with ultra-low budget titles, to huge international bestsellers. Our videos appear on social media, digital billboards in stores around the world, and in the ad breaks on prime time TV.
Why STUDIO 1?
Filming out on location will always be our bread-and-butter, but increasingly we get briefs that could be recorded anywhere - so the focus shifts to maximising production quality and budget.
In 2021, Will began building the bespoke central London studio space that is now home to the majority of our productions.
WillCarne STUDIO 1 is the only studio in London bookable by the hour, pre-setup with a producer and Netflix-4K standard equipment always included. Clients can walk in, record, and walk out. The fastest shoot we've done was 12 minutes, the longest was 5 days.
Whether you're popping by to record a few lines, a guest on one of our weekly podcasts, or streaming live to an audience of millions across the world - the studios are designed to make your filming experience effortless.
What is next for the company?
We are continuously innovating, whether that be:
- Building AI and automation into our systems so we can begin delivering edits before you've even left the building...
- Our new Control Room, giving us a huge boost in capacity for new live-streaming, corporate and podcast clients.
- The launch of our own original series - search 'the dog scholar' on YouTube.
Whatever the future has in store, it will be unique, it will be creative, and it will undoubtedly feature the colour yellow.
Our clients
